Stop searching for hundreds of different ideas. Instead, choose one single “seed word” that represents your core message and dedicate yourself to meditating on it constantly. This is the true secret to unlocking a continuous flow of deep content that resonates with your audience.
What makes content truly powerful isn’t just sharing information or knowledge you’ve learned from books.
People forget information.
What creates real transformation is sharing your realizations, the truths you have discovered and experienced yourself.
You gain these profound realizations by holding one core idea in your mind for a very long time, a practice known as Dharana.
For me, that word is “stories”. I have been meditating on this single idea for many years now.
Because I am always holding this idea, I see the world through the lens of stories. I can be at a wedding and see content everywhere, just by observing the stories people live by.
As Swami Vivekananda said, “Take up one idea. Make that one idea your life, think of it, dream of it, live on that idea”.
When you do this, content creation stops being a chore and becomes a sadhana, a fulfilling practice that builds your energy instead of draining it.
Your action step: Choose a single word that truly represents the core of your work and the change you want to bring to the world.
It could be “breakthroughs,” “alignment,” “transformation,” or “craft” or any other word.
Write this word down and keep it in front of you.
Meditate on it, ask it questions, and see how it begins to reveal its secrets to you.
When you dedicate yourself to one powerful idea, it becomes a key that unlocks endless inspiration.
Your content will stop being about what you know and start being about the powerful truths you’ve realized.