Ambiguity bias refers to people’s tendency to prefer information that is open to interpretation, rather than clear and unambiguous. This bias can be a powerful

The Rhyme as Reason effect is a psychological phenomenon that suggests people are more likely to believe statements that rhyme than those that do not.

The Cross-Race Effect is a cognitive bias that makes it difficult for individuals to recognize faces of people from a different race or ethnicity. It

The Law of the Instrument is a principle that states that people tend to use familiar tools or strategies, even if they may not be

Parkinson’s Law states that work expands to fill the time allotted for its completion. In other words, the more time you have to complete a

Fitt’s Law is a design principle that helps us understand how people interact with digital interfaces. It tells us that the easier something is to