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Language is the code storytellers use to program the human mind
If you're a founder and get overwhelmed by content & marketing, here is a simple way to look at it: "Language is the code storytellers…
Notes To Self
Nurture your obsession in the age of AI
Career Tip : If your work does not require deep thinking, intense focus, finding problems or interaction with physical objects... ...it can most probably be…
Notes To Self
4 Steps To Action
Most marketers & designers struggle with cracking high converting landing pages & ads. That is because they are too invested in their ideas and not…
Notes To Self
????Serving the algorithm v/s serving the audience
If you are trying to "hack the algorithm", you're playing a losing game. Marketers & creators have been struggling between serving the algorithm v/s serving…
Notes To Self
Problem Finding is greater than Problem Solving
Hot Take: The world doesn't need your problem-solving skills anymore. It needs your problem-finding skills. With AutoGPT, even AI can solve the problems you throw…
Notes To Self
Design Pattern #29 : Superimpose Digital Prompt
Make your SaaS visible This is a design technique that a lot of SaaS companies can use to make their invisible products' impact, visible on…
Persuasive Design Patterns
Design Pattern #28 : Classical / Modern Remix
How do you make nostalgia new? How do you make nostalgia hip? Very few brands use the power of nostalgia. Because it is easier said…
Persuasive Design Patterns
Design Pattern #27 : Objection Handling
Why we don't buy? Good salespeople spend ridiculous amount of time in figuring how to handle objections. More than how to convince the customer. That…
Persuasive Design Patterns
Design Pattern #26 : Cover & Copy
Ogilvy's favorite technique to visualize a sales letter If you look at Ogilvy's ads, one of the greats in advertising. You will see he repeatedly…
Persuasive Design Patterns